Adidas

Puma’s First Metaverse Experience With NFTs Redeemable as Real Sneakers

Puma’s First Metaverse Experience With NFTs Redeemable as Real Sneakers

Puma’s Black Station project is accessed through a “hyper-realistic digital lobby room” containing three portals. German sportswear giant Puma has announced the launch of its first Metaverse website called Black Station. Offering exclusive Non-Fungible Tokens (NFTs) featuring redeemable limited edition physical sneakers to be unveiled as part of the ongoing “Futrograde” show at the New York Fashion…